- Artist
- Wolffia Inc · owenmcateer.com/ilumz ↗
- Practice
- Abstract painting and multidisciplinary work shaped by colour, pattern, texture, repetition, and collaboration
- In the set
- ilumz ↗ · 57 editions
- Links
- Full bibliography ↗
Wolffia Inc is the moniker under which Emily Jackson developed a practice of densely composed abstraction. Jackson describes an earlier career in hair and make-up, followed by a return to art after having children. Her paintings combine expressive colour, clashing patterns, and varied textures, framing creative work as both a personal pursuit and an assertion of agency.1 Later interviews locate that visual exuberance within a disciplined process: scraps, crayon marks, rhythms, and ordinary observations accumulate until play and precision reach equilibrium.2
The name Wolffia refers to a minute flowering plant whose small individual forms spread across broad surfaces. For Jackson, that structure supplies a working analogy for compositions assembled from distinct but related units, repeated and rescaled without losing their differences.2 This movement from part to field also explains why her imagery adapts readily across painting, textiles, wallpaper, sculpture, and generative systems. A 2024 design feature described her physical works as dense arrangements of simple abstract shapes, built through acrylic, oil, and contrasting surface qualities.3
From studio gesture to system
Jackson’s AB[500] work is ilumz, a collaboration with Motus Art, the moniker of creative coder Owen McAteer. Released on Art Blocks on 10 April 2023, the project comprises exactly 57 editions.4 Its central problem is translation rather than imitation. Hand-drawn shapes, patterns, and marks enter a computational framework designed to retain variation, irregularity, and the impression of spontaneous construction.
The collaborators describe ilumz as a meeting of physical artistic techniques and creative coding. Its bespoke angle-randomisation process allows the corners of recurring shapes to shift within defined radii, preventing a source form from being reproduced identically. Circle packing supplies an underlying compositional skeleton, while controlled collision checks, tracing, fills, opacity, and pattern introduce local instability.4 The system therefore stages a negotiation between Jackson’s provisional collage logic and McAteer’s mathematical structures.
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Live on Art Blocks: ilumz-by-wolffia-inc-and-motus-art ↗
Illumination and productive unpredictability
The title ilumz plays on bioluminescence and the Spanish verb iluminar. Its three principal palettes evoke morning, noon, and night, with neon accents sharpening the impression of light passing through an organic field.4 Hand-drawn dots, grids, crosses, lines, and brushlike contours complicate that field. A 10 PRINT pattern acknowledges the digital half of the collaboration, making the encounter of studio mark and coding convention legible within the outputs.4
For Jackson, generative art extended an existing interest in non-permanence. She has described imagining painted elements as if they could be shaken into new arrangements, an idea that made randomness and unpredictability attractive rather than disruptive.4 ilumz formalises that intuition. The algorithm does not reproduce a finished Wolffia Inc painting. It preserves a compositional attitude, one in which balance emerges through revision, adjacency, and difference.
This attitude remains visible across Jackson’s broader practice. Her collaboration with Pierre Frey translated a commissioned painting into wallpaper and embroidered linen, maintaining changes of texture and scale across domestic surfaces.3 Critical writing on her later studio work similarly emphasises transformations of commonplace visual material, such as transport upholstery or shopping-bag patterns, into bright abstract tableaux.5 In each setting, repetition is not mechanical sameness. It is a device for keeping small decisions active across an expanded whole.
ilumz consequently occupies a precise place in Wolffia Inc’s development. Its 57 editions document a collaboration in which code becomes a responsive compositional partner. The work connects Jackson’s physical vocabulary to on-chain generative production while retaining the central qualities identified in interviews and criticism: joy, disciplined balance, textural contrast, and the capacity of modest forms to gather into an animated field.25
Bibliography
The references cited in this essay are listed below. For the complete bibliography see the Wolffia Inc links page ↗.